Services
six practices
How I work with people.
↘ What I offer
Strategic advisory for the modern media economy. I take on a small number of engagements each year.
Now booking projects
01
↗
Strategic Partnerships
Fifteen years of closing them, including nine-figure deals across streaming, mobile, and connected TV.
expertise
Partnership strategy
Which partners actually move the number, in what order, and what each deal has to contain to be worth signing.
Deal structuring
Terms, economics, and negotiation, from first conversation to signature.
Distribution partnerships
Platform, OEM, and channel deals that put your product where the audience already is.
02
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Growth & Revenue
Building new monetization channels where none existed. At Skillshare, emerging product revenue grew 475%.
expertise
Revenue diversification
New revenue lines beyond the one you currently depend on, sized and sequenced.
Licensing & syndication
Turning a content catalog into recurring income across territories and platforms.
Pricing & packaging
Subscription, advertising, and hybrid models, and the tradeoffs between them.
03
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CTV, Mobile & Platforms
The plumbing of how content reaches people, and who gets paid along the way.
expertise
App distribution
Getting placed, promoted, and paid on the platforms that control discovery.
Connected TV strategy
FAST channels, smart TV placement, and the economics underneath both.
Device partnerships
OEM and carrier relationships, from first pitch through launch.
04
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AI Strategy & Implementation
Not an AI strategy deck. Where it genuinely removes work from your team, where it doesn't yet, and how to tell the difference before you spend money.
expertise
Workflow audit
Where the time actually goes, and which parts a machine can take.
Tooling & rollout
Choosing what to use, standing it up, and getting people to actually adopt it.
Automation design
Data pipelines and repeatable processes that run without you in the loop.
05
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International Expansion
Five countries, six cities, and a working assumption that global is local.
expertise
Market entry
Where to go next, in what order, and what it costs to be wrong.
Local partnerships
Finding and vetting the people on the ground who make a market work.
Regional go-to-market
Pricing, positioning, and operations adapted to a market, not translated into it.
06
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Content Production Economics
Incentives, film commissions, and the ecosystems that decide where work goes.
expertise
Incentives
Which jurisdictions actually pay, what qualifies, and when the money really lands.
Jurisdiction strategy
Where a project should be made, weighed against budget, schedule, and crew depth.
Film commission relationships
Who to know on the ground, and what they need from you in order to help.
How engagements work
Three ways to work together.
Most work is scoped to a question and a finish date. The shape depends on how much is unresolved when we start.
Sprint
Small scope, fast answers.
No ramp up, no discovery phase. One or two defined questions and a clear output at the end. A market read, a partnership plan, a pricing model, or a decision you have been circling for months.
2 – 4 weeks
Engagement
Several moving parts, one plan.
Where the practices overlap. Work that spans more than one practice at once: partnerships and revenue, market entry and pricing, distribution and platform economics. The connections are the hard part, and they take time to get right.
6 – 12 weeks